Kwa anthu ambiri, kukumana ndi anthu osawadziwa ndi chiyembekezo chodetsa nkhawa. Kwa Rob Lawless, komabe, ndi loto - komanso ntchito yanthawi zonse.
Wosayeruzika ndiye munthu kumbuyo Robs10kAbwenzi . Tsiku lililonse, amakhala pansi ndi alendo pafupifupi anayi kwa ola limodzi aliyense, n’cholinga choti azithera maola 10,000 ndi anthu 10,000 osiyanasiyana.
Wophunzira wazaka 29 ku Penn State sanali kucheza ndi anthu osawadziwa nthawi zonse. Komabe, atakhala zaka zingapo muzachuma ndi malonda , adazindikira kuti chilakolako chake chenicheni chinali mu mgwirizano wa anthu ndikupanga maubwenzi atsopano, opindulitsa.
Ndidakhala ndi cholinga chokumana ndi alendo a 10,000 chifukwa ndidawona ngati mwayi wotengera chidwi changa chokumana ndi anthu ndikuchita bizinesi, nthawi yonseyi ndikundilola kuti ndipereke chitsanzo chabwino cha momwe kulumikizana kwa anthu kumawonekera, Lawless adauza The Dziwani. Pamene ndamanga pulojekiti yanga, ndayesetsanso kulimbikitsa ena kuti asamagwirizane ndi anthu monga zochitika m'malo mochita malonda.
Lawless adayamba Robs10kFriends mmbuyo mu Novembala 2015 pomwe anali akugwirabe ntchito nthawi zonse ngati wogulitsa pagulu loyambitsa data analytics RJMetrics. Kalelo, adanena kuti adzatumiza maimelo ndi DM anthu mwachisawawa - ambiri omwe adawapeza kudzera Billy Penn Who's Next list - ndipo ndimangoyembekezera kuti ayankha.
Chifukwa ndinalibe zolinga zina kupatula kuchita chidwi ndi omwe ndidakumana nawo, anthu adayankha bwino ndipo ntchitoyi idakula makamaka kudzera m'mawu apakamwa, Lawless adalongosola. Anthu ambiri amene ndinakumana nawo kumayambiriro (ndipobe) ankanena m’kati mwa ola lathu kuti, ‘Ndimadziŵa anthu angapo amene angakhale okondweretsadi kwa inu kulankhula nawo!’
Masiku ano, pafupifupi alendo 4,000 pambuyo pake, Lawless amalumikizana ndi anthu omwe amamufikira kudzera pa imelo kapena pawailesi yakanema. Ndi otsatira oposa 37,000 pa Instagram ndi otsatira pafupifupi 8,000 pa TikTok , ali ndi nkhani zambiri zosangalatsa zoti asankhe.
Kukula kwapazama TV kwa Lawless ndi momwe adasinthira Robs10kFriends kukhala projekiti yanthawi zonse. Wabizinesiyo adati pomwe akaunti yake yayamba kusangalatsidwa ndi atolankhani, adalumikizana ndi aliyense kuyambira pamankhwala ang'onoang'ono a amayi komanso a pop kuti agawane malo ogwirira ntchito a WeWork. Alinso ndi a Patreon kumene mafani angapereke ndalama pamwezi zomwe asankha ndikuyanjana ndi anthu ammudzi mwachikondi.
Zachidziwikire, zopereka za Patreon ndi zothandizira makampani sizingafanane ndi malipiro a wogulitsa malonda, kotero Lawless adayenera kudula ndalama zochulukirapo (kuphatikiza lendi). Kwa iye, komabe, ndi mtengo wochepa woti ulipire kuti awone Robs10kFriends kuti amalize ndikupeza nkhani zomveka kunja uko.
Ndiye Lawless waphunzira chiyani pazaka zisanu kuyambira pomwe adayamba Robs10kFriends? The extrovert ananena kuti, mwina chofunika kwambiri, iye anaphunzira kuona kuyanjana kwa anthu mu kuwala kosiyana, kuyamikira kwambiri.
Ndaphunzira kuti kuona kulumikizana kwa anthu ngati chokumana nacho m'malo mochita malonda ndi njira yabwino kwambiri yopitira m'moyo, yemwe kale anali wogulitsa malonda adatero. Zimakupatsani mwayi wozindikira kusiyana ndi kufanana kwa anthu pomwe mukupanganso kudzimva kuti ndinu okhudzidwa chifukwa cha kusatetezeka komwe kulipo.
Lawless adanenanso kuti kudzera mu polojekiti yake - komanso pokumana ndi anthu masauzande ambiri ochokera m'mikhalidwe yosiyana siyana - adakulitsa chiyamikiro chatsopano pa chilichonse chomwe adadalitsidwa nacho - makamaka atalankhula ndi mitu ngati. Bojana Corilic , wozunzidwa ndi kuwombera kwakukulu ku Serbia, ndi Chris Gellenbeck , amene anachita ngozi yoopsa ya bwato ndipo anachira mozizwitsa.
Kupyolera mu kugwirizana kwanga, ndapeza kuyamikira kwakukulu kwa mphatso zomwe ndiri nazo m'moyo wanga (banja lachikondi, abwenzi abwino, ntchito yomwe imandikwaniritsa), iye anafotokoza. Ndakumana ndi anthu ambiri omwe, mwachitsanzo, ataya okondedwa awo kapena omwe alibe dongosolo lothandizira lolimba ngati ine.
Pambuyo pake, Lawless akudziwa kuti Robs10kFriends ifika kumapeto. (Ili ndi tsiku lomaliza lomaliza, kwenikweni!) Komabe, sakukonzekera kusiya ntchitoyi ndi maloto ake palimodzi atakhala pansi ndi mlendo wake womaliza; m'malo mwake, akuyembekeza kupitiliza kulimbikitsa anthu kudzera mu maphunziro apamtima komanso maphunziro aku koleji.
Mwa ukatswiri, ndilinganiza kuthera nthaŵi yanga kuphunzitsa kosi ya kuyunivesite kumene ophunzira amakhala pansi 1:1 ndi kuphunzira kuchokera ku mikhalidwe ya wina ndi mnzake kusiyana ndi bukhu lophunzirira kapena masilayidi a powerpoint, Lawless ananena za zokonzekera zake za mtsogolo. Ndikukonzekeranso kudzithandiza polankhula za ntchito yanga ku mayunivesite ndi makampani.
Lawless akadali ndi alendo ambiri oti akumane nawo asanalowe nawo kudziko lamaphunziro. Ngati mukufuna kukhala nawo gawo la projekiti yake ya Robs10kFriends, mutha kumufikira kudzera patsamba lake kapena pa Instagram .
Ngati mudasangalala nayo nkhaniyi, werengani mayi yemwe ali kumbuyo kwa TikTok Venmo Challenge.
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